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What We Do
Allred Marketing is a business-to-business
technology marketing firm. We design, produce and manage integrated
marketing communications programs that generate leads with measurable
results. We focus on the supply chain logistics equipment and
software markets. We specialize in the strategic implementation
of lead-enabled web sites. These web sites produce qualified leads
and support ongoing customer education to shorten the sales cycle.
This is accomplished through the process of
edumarketing which:
- Combines the strategies of how people learn
with the principles of marketing.
- Educates the consumer to value the process
the product supports.
- Leads the consumers to discover, on their
own, why they need your product.
- Creates a relationship between the product
and the consumer through the shared experience.
- Enhances sales process productivity.
We also provide traditional marketing communications
activities and create content that supports Web-based strategies.
Our capabilities include:
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